Crisis and Issues Planning & Management
Crisis and Issues Planning & Management
with Bob Kopach & Steve Singerman
May 31st, 2023 | 9:00 AM CDT | Online
Being on the pulse of media is critical to nonprofit organizations. When both positive and negative media attention surfaces, it’s important to know what to do next. Our Public Relations experts will dive into how to plan for and manage PR crises and issues when they arise. Register for the FREE webinar, Crisis and Issue Planning & Management, hosted by Bob Kopach and Steve Singerman.
Bob has more than 25 years of corporate and marketing communications experience on both the agency and client side. As director of communications at Jim Beam Brands Worldwide, Bob was responsible for the creation, planning, and execution of the company’s internal and external communications programs around the globe. Bob uses his experience with cause marketing programs to focus on not-for-profit and philanthropic communications programming. He continues his work with the National Science Olympiad and The RumChata Foundation. In addition, he has developed corporate philanthropy programs for Wahl Clippers and The Solar Electric Vehicle Company.
Steve is an executive-level public relations veteran with 35 years of big and small agency experience and five years of service as an in-house corporate communications director for Terlato Wines International. Steve has worked with C-Suite level executives at small and big organizations, including the American Bar Association, Miller Brewing Company, Aveda Corporation (cosmetics and beauty products), and Chicago’s legendary tourist attraction Navy Pier. As a seasoned professional, Steve understands traditional and contemporary communications techniques and their role in building brands and reputations, managing issues and crises, and delivering messages to diverse demographic audiences at the corporate and consumer level.
